FOR IMMEDIATE RELEASE
CONTACT:
Ian Barrie, 616.975.0090

Cole’s Is Branded in Foodservice

GRAND RAPIDS, June 1, 2007 – Cole’s Quality Foods makes its branded entrance into the food service market with two new branded items, Cole’s Cheesesticks and Coles’s Pizzasticks. Cole’s is positioning these as the new must-have menu items that boost food service operator profits, add variety to their appetizers, and enhance soups and salads. With such broad appeal, Cole’s Cheesessticks and Pizzasticks are the newest, most versatile and exciting addition to any menu. Simply heat and serve, no prep work required!

About Cole’s

Founded in 1943, Cole’s Quality Foods is a privately-held, Michigan-based category leader in frozen bakery products. In 1972, Cole’s invented the first frozen garlic bread and created a category that generates more than $300 million in sales annually. Today, the Company produces a complete line of frozen garlic breads, garlic toasts, garlic breadsticks, Cheesesticks and Pizzasticks. Cole’s is an opportunity driven and adaptable organization that provides “WOW” products.  The company employs more than 200 people in Muskegon and Grand Rapids, Michigan and in North Liberty, Iowa.

To learn more about Cole’s, go to the company’s web site at www.coles.com

###