FOR IMMEDIATE RELEASE
CONTACT:
Ian Barrie, 616.975.0090

The Wow Starts Now With Pizzasticks

GRAND RAPIDS, Michigan, May 14, 2007 – Cole’s Quality Foods introduces Cole’s Pizzasticks, 5 pepperoni, sauce and cheese filled bread sticks. Cole’s perfected its blend of diced pepperoni, marinara sauce and 100% real mozzarella to create Cole’s Pizzasticks with 0 grams of Trans Fat per serving and real “WOW” flavor. Cole’s Pizzasticks are a natural line extension resulting from the tremendous growth of Cole’s Cheesesticks. Cole’s 17.5 ounce Pizzasticks have 5 individual sticks that are packaged in an inner resalable bag and presented in box. The SRP is $3.79.

About Cole’s

Founded in 1943, Cole’s Quality Foods is a privately-held, Michigan-based category leader in frozen bakery products. In 1972, Cole’s invented the first frozen garlic bread and created a category that generates more than $300 million in sales annually. Today, the Company produces a complete line of frozen garlic breads, garlic toasts, garlic breadsticks, Cheesesticks and Pizzasticks. Cole’s is an opportunity driven and adaptable organization that provides “WOW” products.  The company employs more than 200 people in Muskegon and Grand Rapids, Michigan and in North Liberty, Iowa.

To learn more about Cole’s, go to the company’s web site at www.coles.com

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