FOR IMMEDIATE RELEASE
CONTACT:
Ian Barrie, 616.975.0090
COLE'S ANNOUNCES NEW SENIOR VICE PRESIDENT OF SALES
GRAND RAPIDS, Mich., November 22, 2004 – Cole’s is pleased
to announce the recent hiring of Mr. Ray Peuler to the position
of Senior Vice President of Sales for Coles Quality Foods. Most
recently Ray was the Vice President/General Manager for Acosta
Sales & Marketing Company in Grand Rapids, MI, a national food
brokerage company. Ray brings over 22 years of food industry experience,
having represented major consumer products companies such as Del
Monte Foods, Georgia Pacific, Nabisco Brands and Mott's U.S.A.
Ray is a resident of Caledonia, MI, where he resides with his wife
of 23 years, Ruth, daughter Stephanie, 17, and son Austin, 13.
Ray is an individual of outstanding character, professionalism, and has tremendous respect within the food industry. His high energy level and enthusiasm will be a vital component in the sales leadership, growth and development of our Company.
Ray will begin employment with the company on Monday, November 22nd and will be a member of the Executive Management Team.
About Cole's
Founded in 1943, Cole’s Quality Foods is a privately held, Michigan-based
company. In 1972, Cole’s invented the first frozen garlic bread
and created a category that today, generates over 300 million dollars
in sales. The company’s product line includes a variety of
frozen garlic breads, garlic toasts and garlic bread sticks. An innovator
and category leader, Cole’s has experienced consistent revenue
growth throughout its 60-year history. Cole’s was first to
offer a complete line of frozen garlic breads and toasts that go
from freezer to table in 10 minutes or less. The company employs
more than 150 people in Muskegon and Grand Rapids, Mich.
To learn more about Cole’s, go to the company’s Web site at www.coles.com.
###
